facebook dilemma

trailer

part one
https://www.youtube.com/watch?v=T48KFiHwexM

part two
https://www.youtube.com/watch?v=EuA4qxPbpQE

PBS Frontline's interactive version

Throughout the documentary, which is swiftly paced but cogently focused on a few themes, we hear of warning signs about the political abuses of Facebook going unheeded. The company didn’t want to deal with safety and security until it absolutely had to. Understaffing (galling, considering the profits involved), a lack of governmental regulation and other factors combined with a moment in American culture when “hyperpartisan” divisions became a ripe new business model.

As Roger McNamee, an early Facebook investor, says to Jacoby: “Fear and anger” creates “greater engagement,” and therefore “more advertising value.” With the midterm elections coming soon, Facebook has created an “election integrity team” to help Zuckerberg’s creation to learn from its past mistakes. “The Facebook Dilemma” chronicles those mistakes, reminding us that Facebook knows a lot more about us than we do about Facebook.

Chicago Tribune